Sep 14, 2014

777 Project

Back in mid-August, my friend Joel Runyon shared his newest Impossible goal - the 777 Project.

Almost as soon as he announced his plan - to run 7 ultra marathons, in 7 continents, to raise money to build 7 schools - I knew I wanted to get on board.

I first met Joel back in 2012, when he committed to running a marathon (his first ever) to raise $25,000 and build a school with Pencils Of Promise.  I hopped on the fundraising train that time around by committing to Hat-Tember 2012, a project that changed the way I make hats and give them away, and changed how I looked at how this whole hat-making thing could really do something big for the world.

Now, two years later, Joel is ready to do more - so much more! You can read read all about his journey to The 777 Project here. He will be funding all of his travel and ultra-marathon related stuff himself, so all the money he raises goes straight to building schools.

And man does he have a lofty fundraising goal - to build 7 schools with Pencils Of Promise, Joel needs to raise $175,000.


Much of that money will come from folks committing to donating $25 a month for the next 12 months, but Joel was also looking for some crazy committed folks to jump in and do a bit more. Complete their own Impossible Missions, as it were.

You know I had to jump in!!

This time around, I'll be making hats to sell in my shop! I've got a super fun Impossible Hat pattern worked up and ready to photograph, with both a beanie and slouchy version, and both a kids and adults size! This means you can outfit almost your entire family in these Impossible Hats, and help me get to my goal of raising $5,000 for the 777 Project!

I'll be sharing photos of the hats over the next few weeks, as well as more fun stuff about the 777 Project, but for now I'd love for you to do the following:

1. Head over to the 777 Project homepage and read all about it. I've only touched the surface of this amazing year-long odessy, and you'll want to read every last detail.

2. Donate. You may want to purchase one (or more!) of my Impossible Hats, but you may decide you just want to go ahead and donate now. Every dollar helps build schools for kids in some of the most in-need areas of the world.

3. Share this post, and Joel's story! The more folks know about the 777 Project, the faster those 7 schools will get built!

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